基于SWOT分析的客家民俗文化旅游开发：以广东河源客家旅游

【外文题名】Based on the SWOT Analysis of Hakka Folk Cultural Tourism Development

【作者】 张玉文

【关键词】 客家 民俗文化 SWOT 分析 旅游开发 河源

【外文关键词】 Hakka Folk Culture SWOT Analysis Tourism Development Heyuan

【导师姓名】张英明

【学位名称】硕士

【学位年度】2010

【学位授予单位】暂无

【所属分类】F592.7

【录入时间】2010-01-01

【全文挂接】 知网挂接 万方挂接 读秀挂接

【摘要】讨会。因此,将河源客家民俗文化旅游开发作为一大个案来研究,就有了相当的理论和实践意义。论文对客家的来源、客家民俗的特性及民俗旅游的涵义、特征进行了阐述,对河源的客家民俗文化旅游资源作了系统的介绍,并在此基础上探讨了河源客家民俗文化旅游开发的SWOT因素,指出河源客家民俗文化旅游开发面对的现实,并结合河源实际,提出河源必须发展独具特色的旅游景区与景点。全文着眼于系统全局的高度,从特色旅游、产业优化升级、提升旅游目的地的竞争力、培养人才、合作开发、创新与传承等多角度出发,分析了河源客家民俗文化旅游资源自身的特点,对客家民俗文化旅游的开发进行了初步的研究。在此基础上提出了一些开发的思路,以期为更好地为开发建设河源客家民俗文化旅游服务。...

【外文摘要】Heyuan Hakka folk culture has a long history, has a rich cultural heritage, it developed, can greatly promote the economic development of source areas, and will contribute to the protection of Hakka folk culture and heritage. Heyuan Government towards the Hakka folk culture resources in tourism development very seriously, has developed many Hakka folk culture tourist attractions, and many times at home and abroad to invite famous experts and scholars to Heyuan for Hakka folk culture of their territory development issues seminars. Therefore, Heyuan Hakka folk culture tourism development as a great case to study, there is considerable theoretical and practical significance.Papers on the source of Hakka, Hakka folk folk travel characteristics and the meaning of the characteristics of a set of Hakka folk culture of Heyuan were explained in tourism resources, and on this basis, the Hakka folk culture of the Heyuan SWOT Tourism Development factors that Heyuan Hakka Folk Custom Tourism to face the reality, combined with the actual Heyuan, Heyuan have made the development of unique scenic spots and attractions.Paper focuses on the system are profound, from special tourism, industrial upgrading and enhance the competitiveness of tourism destinations, personnel training, cooperation, innovation and inheritance and many other point of view of the Heyuan Hakka folk culture tourism resources of their own characteristics, Hakka Folk Culture and Tourism on the development of a detailed study carried out. On this basis, put forward some ideas developed in order to better serve the development and construction of Heyuan Hakka folk culture tourism....